Pricing
What $300 covers and what costs extra.
Small business websites
Small business website design that helps you win work
Sound familiar? People hear about you from a mate, look you up — and find an old Facebook post and a phone number that might be out of date.
A small business website should make it easy for the right customers to understand what you do, trust you and get in touch. It doesn’t need to be big or complicated — it needs to answer real questions quickly and work beautifully on a phone. Here’s what that looks like for tradies, salons, cafés, cleaners, shops and local services in New Zealand — and most can start with a $300 one-page site.
The essentials
What a practical small business website needs.
These are the building blocks I plan into every website. Extras like online booking or a shop are only added when they genuinely help.
A clear headline
What you do and where, in the words your customers use.
Easy contact
Tap-to-call, email and an enquiry form that are easy to find.
Your services
Each main service explained simply, with what to expect.
Where you work
Your location, or the areas you genuinely cover.
Proof you’ve earned
Real photos, genuine reviews and credentials you hold.
Fast on mobile
Quick to load and comfortable to use on a phone.
Google-friendly basics
Titles, headings and structure search engines understand.
Easy to keep current
New prices or hours shouldn’t be a headache.
A common question
Do I need a website if I already have Facebook?
Facebook and Instagram are great for keeping in touch with people who already follow you. A website does a different job — and most businesses benefit from both.
A social page is good for
- Sharing updates, photos and specials
- Chatting with people who already follow you
- Getting started quickly at no cost
A website adds
- A home base you control, not rented from a platform
- Visibility in Google for people who don’t follow you
- Room to explain services, areas and prices clearly
- Enquiries that land in your inbox
By type of business
What different businesses need.
Open your industry to see what your website should include.
Websites for tradiesPlumbers, electricians, builders, landscapers and other trades.
Customers looking for a tradie usually want three answers fast: do you do this job, do you come to my area, and how do I reach you? A good trade website puts those answers on the first screen of a phone and makes calling or requesting a quote a single tap.
See the plumber website exampleMust-haves
- Service list with short, specific descriptions
- Clear service areas — suburbs or regions you genuinely cover
- Prominent tap-to-call button and a short quote form
- Photos of completed work (with the client’s permission)
- Licences, registrations or memberships you actually hold
Websites for salons & barbersHair salons, barbers, beauty and nail studios.
Salon and barber customers often decide on their phone in a few seconds. Your website should show your style, your services and how to book without making people dig — and it should connect to the booking system you already use, if you have one.
See the barber & salon website exampleMust-haves
- Easy-to-read service and price list (only if you publish prices)
- A clear “Book now” route — online booking link or phone
- Gallery of your own work
- Opening hours, address and parking information
- Links to your active social profiles
Websites for cafés & restaurantsCafés, restaurants, takeaways, bakeries and food trucks.
People usually check a café or restaurant website to confirm opening hours, see the menu and find out how to book or order. Keep those details accurate and quick to load, and the website becomes genuinely useful instead of a forgotten brochure.
See the café website exampleMust-haves
- Text-based menu that’s easy to update
- Opening hours, including public holiday changes
- Map, address and accessibility information
- Booking, ordering or delivery links if you offer them
- Events or specials section you can keep current
Websites for retail & online shopsLocal shops, boutiques and small online stores.
Not every shop needs full ecommerce. Some just need to show what they stock and encourage a visit; others are ready to sell online. I’ll help you choose the simplest setup that works, and explain the ongoing effort of running an online store before you commit.
See the gift shop website exampleMust-haves
- Featured products or categories
- Store location, hours and contact details
- Online shop, click-and-collect or delivery details — if offered
- Returns and shipping information you’ve approved
- A simple way to ask questions before buying
Websites for local service businessesClinics, cleaners, studios, consultants, tutors and more.
For service businesses, trust is everything. A clear explanation of what you do, who you help and how the process works — plus real credentials and an easy way to get in touch — does more than flashy design ever will.
Must-haves
- Plain-English service descriptions
- How your process works, step by step
- Qualifications, memberships or reviews you can verify
- Booking or enquiry form
- Service area or location details
New business or fresh start
What to have ready.
You don’t need everything sorted. These help — and I’ll guide you through anything that’s missing.
- Your logo, if you have one (I can work without it)
- A list of your services and the areas you cover
- A few photos of your work, premises or team that you own
- Your contact details and opening hours
- A couple of websites you like — and anything you don’t
- Access to any existing domain or website (shared securely, never by email)
Already have a website that isn’t working?
A redesign can reuse your domain, wording and photos while fixing what’s holding the site back.How website design and redesigns work.
I need someone to build a website for my business — where do I start?
Tell me what you do, who your customers are and what you want people to do on the site — call, book or ask for a quote. Most businesses start with a $300 one-page Starter Website. You don’t need to know anything technical.
Is one page really enough for a small business?
Often, yes. A well-planned single page can cover what you do, where you work, your photos and how to get in touch. More pages make sense when each one answers a genuinely different customer question — and you can add them later.
Can I get an affordable website for my salon or barber shop?
Yes. A focused salon or barber page usually needs your services, a gallery of your work, opening hours, location and a clear way to book — often a link to the booking system you already use.
Will I be able to update the website myself?
Simple static sites are quickest and safest to update through me. If you’d like regular changes handled for you, Website Care covers that.
Related services
Website design
What I build, and how a project runs.
Examples
Example designs for trades, salons, cafés and shops.
Next step
Let’s plan a website that suits your business.
Tell me what you do and who you help. I’ll recommend a simple, sensible starting point — usually one great page.
Prefer to talk? Call 022 393 5450 or message Manpreet on WhatsApp.